If you do not know why the prospect should select your solution, how are you going to convince them to buy from you?
This workshop gives participants the techniques and tools to determine their competitive position and select the right opportunities to invest in by understanding how and why they can win. Learn to use that understanding to shape and communicate an offer that is most desirable to the prospect.
Find out how to turn strategies into tactics that the team can use in planning and writing a persuasive proposal. Use these skills to provide the strategic input they need to implement the best practice learned in the Managing Strategic Proposals and POWeRful Proposal Writing workshops.