Business Development Lifecycle Guide (Printed Copy)
$165.00
The Business Development Lifecycle Guide is designed to be tailored to any organization based on the complexity of the market and sales cycle. It guides you through the 7 phases of winning business:
- Market Segmentation – Knowing your target market
- Long-Term Positioning – Promoting your solutions to potential customers
- Opportunity Assessment – Qualifying each opportunity
- Capture Planning – Developing a win strategy
- Proposal Planning – Establishing a team and plan for proposal development
- Proposal Development – Drafting and writing a compelling proposal
- Post Proposal Submittal – Briefing and negotiating with customers
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